About West Africa New ThinKING
More than half of the world's 500 Leader companies use Edward de Bono's methods. We invite you to put these tools to the test to join the world's leading peloton.
Depuis plus de 10 ans, de manière récurrente, les enquêtes annuelles faites auprès des chefs d’entreprises révèlent que 60% sont convaincus que la clé de la réussite ou de la croissance de leurs activités est la créativité. De même, 61% de ces dirigeants opinent que la créativité fait partie des 4 traits les plus critiques au succès des employés. Or, la créativité ne vient pas naturellement chez la plupart des gens quel que soit le niveau de formation académique car, selon le Dr Edward de Bono, laissé à lui-même, le cerveau se rabat invariablement sur ses vieilles méthodes et idées.
Indeed, creativity is not an innate talent that one has from birth. It's a learnable skill. This is the point of our offering, because, with practice, Bono’s tools demonstrate that any individual can become a verbose creative thinker.
On the other hand, astute observers have said that skill, technology and information can be bought; and, are therefore within the reach of all companies, institutions or States really wishing to obtain them. However, as important as they are, neither skill, technology nor information alone ensures competitiveness, much less customer buy-in, and even less success. In contrast: Edward de Bono says, "The quality of ideas will determine the quality of the future you have." "
In an increasingly competitive world, innovation and creativity are becoming an asset and a powerful weapon to generate ideas, products and processes and results capable of satisfying the greatest number of customers, consumers, d voters, and citizens.
Our offer provides you with the tools and methods to put a quality future within your reach!
Four programs are offered in West Africa:
Three (3) are aimed at leaders, managers, and adults wishing to excel in creativity. These are The Lateral Thinking, The Six Hats of Reflection, and The Creativity Course.
One program, CoRT, is aimed at children aged 8 to 18.
Dr Edward de Bono
Global consulting firm Accenture named him one of the 50 most influential thinkers in business. He has written over 60 books and programs, translated into 43 languages, has been invited to lecture in 58 countries and directed three television series.
Dr de Bono's tools
In the UK, the Six Hats of Thinking and other tools of Dr de Bono were used effectively with idle youth aged 18-24 to solve the unemployment problem in the 1990s as part of the government program referred to as “Gateway to Work” or “Portal to employment”.
Peter UBERROTH, organisateur des JO de Los Angeles en 1984, et nommé l’homme de l’année par le Magazine TIMES pour avoir changé l’histoire des JO a attribué son succès à l’utilisation des outils de créativité de D’Edward de Bono; Ron BARBARO, DG de Prudential Canada, qui a révolutionné les assurances aussi. Voir EDWARD DE BONO – metacognitive schools (google.com)
The tools enabled ABB to hold its annual meetings in 2 days, which were held over 3 weeks previously.
When Microsoft hosted its first marketing meeting in Seattle, Dr. de Bono was invited to speak to five hundred senior executives.
Author of CORT Education: The programs are used by thousands of schools in Canada, United States, Australia, New Zealand, Great Britain, Hong Kong. In Singapore, a school for gifted students as well as 102 secondary schools use the Reflection Curriculum. Some countries, such as Venezuela, have made its curriculum compulsory in all schools.
RELEVANCE FOR AFRICA - Many African companies have testified to the economic benefits derived by users of its tools. Among them are the company The Manganese Metal which has won back its market share by reflecting with the Six Hats; and, KAREE, a mine in South Africa, which has taught its workers the Six Hats of Thinking to increase productivity. Prior to training on average, 210 fights broke out between miners per month. After the adoption of the Six Hats of Reflection as a method of exchange between employees, the number of brawls between miners fell to 4 per month, producing both a phenomenal gain in productivity and a growth in cohesion and quality. team spirit between workers.
In addition, in collaboration with the De Bono Group, we offer 4 complementary programs in the USA and Canada:
SIMPLICITY - Helps you trigger Productivity Gains in business. With this step-by-step course, you reduce costs, time, errors and frustration by empowering your employees to imagine new and easier ways of doing things.
LE POUVOIR DE LA PERCEPTION – POP™ est la méthodologie parfaite pour les personnes qui doivent traiter avec le public : agents des forces de l’ordre, personnel médical, éducateurs et conseillers, responsables des ressources humaines. POP aide à élargir la perception pour mieux se concentrer. Ce faisant la méthode POP garantit qu’aucun facteur essentiel à une bonne prise de décision n’est négligé et vous évite donc les pièges et les pénalités douloureuses qui découlent de décisions hâtives.
SIX VALUE MEDALS - Since values are at the heart of all our decisions, choices, actions and strategies, this tool is used to fully appreciate the value components in business proposals by evaluating for each value their strengths or size and identifying the sources of conflict in a situation.
FOCUS SUR LA FACILITATION – FOF – Sert à Conduire des réunions productives et créatives. Cette méthode est votre clé pour tirer parti de points de vue multiples; Maîtriser les égos; Améliorez le travail d’équipe; Exploitez le pouvoir de la pensée collective. Elle est l’aiguillon du directeur ou du Manager pour faire face à un large éventail de scénarii de réunion.
USERS ACROSS THE WORLD DE BONO TOOLS
